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The Media, Entertainment and Sports Center showcases the power of the sports community Angels And more than that
Angels, October 7, 2022 /PRNewswire/ – On. October 21It is hosted by the Center for Media, Entertainment and Sports at the UCLA Anderson School of Management. UCLA’s The first annual International Sports Business Forum will be held at the historic Pauley Pavilion on the UCLA Campus. Focused on media platforms, decision makers at sports teams and leagues, and creators of tech companies and global brands, the day-long panel will focus on the explosion of business opportunities around the sports ecosystem.
The event will explore the innovations and consumer trends that will shape the industry in the coming years, including global fandom, sports betting, brand and entertainment partnerships, NIL (name, image and likeness) and emerging technologies such as NFTs and the metaverse.
“UCLA And Los Angeles sits at the heart of the global sports ecosystem,” he said Jay Tucker (’09), executive director of the Center for Media, Entertainment and Sports. “We are creating this experience to help professionals see emerging business opportunities in sports and to create a platform that connects members of this unique community.”
In addition to traditional presentations, the experience will offer workshops for students and athletes, an exhibition space showcasing cutting-edge technology and the latest technologies related to athletic performance, fan exercises, smart spaces and more.
“UCLA Anderson faculty, board members and alumni have deep connections throughout the sports and entertainment industries.” Eric JohnsonFaculty Director, Center for Media, Entertainment and Sports. “Those relationships, as well as our relationship with UCLA’s athletic department, will empower us to create an outstanding classroom experience that will benefit industry professionals and students seeking careers in this area.”
Students and athletes will benefit from sessions on how social media and branding partnerships have changed the industry, creating opportunities for influencers, marketers and entrepreneurs. In addition, the Sports Business Forum offers workshops on financial literacy to help athletes manage and grow their wealth.
Confirmed presenters and speakers include:
- Nana-yaw AsamoahSenior Vice President, Partnership Strategy and New Business, National Football League (NFL)
- Nez BaloAssociate Head, Baseball Division, CAA Sports
- Matt BarnesFormer NBA player (14 seasons, winning the 2017 NBA Championship with the Golden State Warriors) and current analyst for ESPN
- Ryan Gospel(BA ’11), Executive Vice President, Revenue and Data Strategy, LAFC
- Leo Faria, Director, eSports, Wild Rift, Riot Games
- Julie HaddonChief Marketing Officer, National Women’s Soccer League
- John HarperChief Operating Officer, LA28
- Kay MadhatiFormer Chief Commercial Officer, FIFA
- Christina NormanChief Content Officer, Think450, Innovation Engine of the National Basketball Players Association (NBPA)
- Heather PeaseSenior Director, Ticketing and Data Strategy, Angel City FC
- Mich. RichmondHall of Fame former NBA player and six-season All-Star with the Los Angeles Lakers
Tickets are on sale now and more presenters, exhibitors and event partners will be announced in the coming days as the Media, Entertainment and Sports Center hosts virtual sessions leading up to the main event.
For more information about the Global Sports Business Forum, please contact [email protected].
About media, entertainment and sports center
UCLA’s Anderson Center for Media, Entertainment and Sports enables students to launch careers in the industry by offering advanced research, coursework and programs focused on the future of the media business. Located at the center of media and digital technology, the center provides unparalleled access to the business leaders who drive innovation in many of the world’s most successful entertainment and sports franchises.
About the UCLA Anderson School of Management
The UCLA Anderson School of Management is one of the world’s leading business schools, with faculty internationally renowned for their teaching excellence and research in advancing management thinking. Available Angelsthe gateway to the economy Latin America And Asia And a city that fosters innovation in diverse endeavors, UCLA Anderson MBA, Fully Employed MBA, Executive MBA; UCLA-NUS Executive MBA, Master of Financial Engineering, Master in Business Analytics, PhD and Executive Education programs include the school’s Think Next ethos. Here, 1,800 students a year are trained to become global leaders in search of tomorrow’s business models and societal solutions.
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Source UCLA Anderson School of Management
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