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Walking into a retail store in the mall and looking at the jeans section can be overwhelming. In the fitting room, one tries on different sizes and styles, but a size eight is too loose, and a size six is ​​too small. The shop by the door is full of tables and clothes; Items are practically on the floor. In another shop, the girls are discussing how plaid has been trending lately, so someone might decide to wear plaid the next day only to see him wearing stripes instead.
When it comes to deciding what clothes people should and shouldn’t wear, things like sizing, overproduction, and following the latest trends can make shopping for clothes a nightmare. Fashion is a way for people to express themselves through fashion, but the fashion industry makes this difficult. These issues and more are the reasons why the fashion industry is such a toxic environment.
The powerful influence of social media on the fashion industry
Overdosing and underdosing have become frequent issues due to social media. Trends sell fast, depending on who promotes them. Celebrities and influencers are people who influence the current trends on social media platforms with their posts. Although many of the fashion companies are designed by professionals, they look to their content for ideas on what styles to produce.
Lululemon has a popular belt bag that teenagers and their moms want since it’s trendy for summer. However, because everyone wants that particular belt bag, the product has been out of the market for a long time. Influencers on Tik Tok and other social media apps have raved about how much they love their Lululemon belt bag, which is why the product is so popular. When influencers or celebrities promote certain products or brands, the expected response is for their followers to be interested in the product or brand. This helps in promoting sales and is an effective way to promote.
However, buying clothes and following trends can be expensive. Name-brand goods charge high prices for their goods, which may not attract customers. When it comes to trends, the price difference varies greatly depending on the company you buy them from. Lululemon sells their shoes and tops for over $50 each, while Amazon has a wide selection of athletic brands for athletic apparel at very affordable prices.
Everyone has different opinions about the current trends when it comes to buying clothes. However, trends on social media only last for months or a few weeks. This creates an issue Fast fashion, which is the concept of companies producing clothes just in time so that consumers can buy and receive clothes as soon as possible. The quality of these items is often cheaper, which is why customers can buy more items. However, the items are usually not worn for a long time, especially items that go in and out quickly.
She owns well-known fast fashion brands Shein, Forever 21, Missguided and Boohoo, as well as Nasty Gal and Pretty Little Thing. Fast fashion is a mass production process. The effect of over-production is that the area experiences a significant loss of production. Most of these companies’ products end up in landfills, or consumers end up donating their clothes as substandard and used clothing, even though the product is rarely worn.
Fast fashion companies treat their workers unfairly
In addition to harming the environment, these companies treat their employees poorly. workers They spend 14 to 16 hours a day in warehouses from countries like Bangladesh, China and India. These countries all share that their governments have little control over these fast fashion companies. As a developing country, the government has low labor standards.
These million dollar companies pay their workers the minimum wage to maximize their profits. Their working conditions are unsafe and unsanitary. If workers try to protest their rights, they can lose their jobs and many of them have to support themselves or their families. People living in poverty do not have many options or opportunities to work elsewhere. Workers are usually given a few months’ notice to produce hundreds of garments. These companies need to change the way they manage their warehouses because their employees are not appreciated for the work and effort they put into their work.
Fast fashion brands do not publicly disclose how they operate their business. These companies lure customers by introducing new styles at low prices to get them to buy their products. The lower prices companies charge for these items allow consumers to buy more and more clothes. The problem of excessive consumption is a problem created by consumers, because they easily dispose of their goods as soon as they have bought them.
To avoid supporting fast fashion companies, thrift is a great option, which offers many quality pieces at low prices. However, the cost savings require patience. When you look through the shelves, some items will have stains, holes, and other imperfections. Thrift stores are flooded with new clothes every day, so there are tons of items.
The goal of fast fashion companies is to sell as much as possible. They produce clothes using poor materials and create styles similar to current trends, however, trends do not define fashion. Fashion should make you feel confident and comfortable no matter what your style is. Trends are meant to be fun, not a rulebook on what to wear and what not to wear.
Sizes have expanded over the years, making clothes more accessible to all body types
The fashion industry follows the same size guidelines. As people get older, their bodies change, which means the clothes they wear also change. As the media began to become more accepting of the fact that people have different body types, companies became more involved in their clothing choices. Size gaps are a big issue for consumers, especially tall, curvy, petite, and more, so it’s important for brands to create products for those specific body types.
However, exclusivity in the fashion industry is a constant. Some brands in particular have started labeling their clothes as one size, making it seem like anyone can wear them. But the item is designed to fit a larger size. It can be argued that some brands have a certain audience in mind when it comes to understanding their clothing, but there is no need to classify the item as one size.
Walking into a Paxun store, there’s usually a room full of t-shirts. Some t-shirts are labeled as small, medium, medium/large or “one size”. T-shirts labeled as one size are simply oversized baggy t-shirts that fit an xl. The meaning behind an item labeled “one size” removes any judgment if a woman who wears a size small wants to wear a baggy t-shirt.
It is unnecessary to label the product as “one size” because everyone has the freedom to choose the size they want regardless of the product. Bag style is the latest trend that many girls find comfortable. For some people, wearing a double-breasted hat is comforting. When it comes to clothing, there is no rule that says you have to wear your size.
Fashion is about making people feel confident and comfortable
Exclusivity is something that can affect self-esteem because everyone wants to be included. Finding the right pair of jeans is not an easy task. It takes time to try on different styles, sizes and products to find the right pair. Clothing should be made inclusive so that all sizes feel included and not judged on their body shape.
The fashion industry has evolved and made significant changes in recent years when it comes to inclusion. Jeans and other products are now made for petite, tall and curvy people so they can find clothes that fit their body type. Brands are starting to produce plus sizes to be more inclusive with their clothing. When it comes to fashion, everyone has a different opinion on the clothes they wear, as it seems, some people love fashion because it allows them to express their thoughts. Meanwhile, others wear whatever makes them feel comfortable.
People should respect everyone’s body type because fashion is constantly changing and that is why there is no clear solution to solve the problems in the fashion industry. Companies have the power to decide what to make, sell, and operate based on their customer base. Not everyone can agree when one company is compared to another company. As consumers, it is up to the individual to decide which brands to support. As long as you feel comfortable and confident in what you’re wearing, that’s all that matters.
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