From London to Delhi: The Visionary Powering India’s Fastest-Growing Finance Platform

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In the vast landscape of Indian startups, stories of ambition are common. Stories of belonging, however, are rare. Ajitesh Gupta’s journey stands as a powerful exception.

At just 24 years old, Gupta is the co-founder of Crowwd, a financial technology platform that’s rapidly emerging as one of India’s most promising initiatives in the personal finance and education space. While most founders chase scale in Silicon Valley or Berlin, Gupta chose to build for—and in—India. And it’s paying off.

With over 15,000 users in just one month, Crowwd is not just growing; it’s resonating. Across college campuses, finance communities, and among India’s young investor class, it’s redefining how the next generation learns about money.

But this isn’t a story about another flashy fintech startup. There are no massive funding rounds—yet. No unicorn labels. No celebrity endorsements. What makes Crowwd unique is its mission: to restore trust in financial education in a time where misinformation spreads faster than facts.

An Unlikely Beginning

Ajitesh Gupta didn’t come from a business family. There was no legacy of entrepreneurship to lean on. No Silicon Valley pedigree. Growing up, finance wasn’t an obvious path—it was a curiosity. That curiosity deepened during his time at Imperial College London, where Gupta found himself at the intersection of technology, economics, and the growing influence of financial influencers online.

“I kept seeing people my age investing based on Instagram reels, Telegram tips, or random YouTube videos,” he recalls. “There was so much noise—and so little real knowledge. I kept thinking, What if we built something that people could actually trust?

That thought lingered. What started as a small research project at university slowly evolved into a working prototype. Gupta teamed up with two European classmates, Nicolas and Johannes, and together they built the earliest version of Crowwd. It was rough, unfinished, and mostly unnoticed. But it carried with it a powerful vision.

Building Crowwd: A Platform Rooted in Trust

Crowwd is built on a simple but transformative idea: young investors shouldn’t have to guess who to trust.

The platform connects users—primarily students and young professionals—with verified, SEBI-registered analysts and credible finance creators. But instead of feeding users generic content or algorithmic noise, Crowwd offers AI-personalized financial insights, market explainers, and education tailored to the user’s interests and knowledge level.

“It’s not just about stocks or crypto,” Gupta explains. “It’s about creating a space where financial literacy is actually accessible, digestible, and reliable.”

Unlike many consumer-facing finance platforms, Crowwd doesn’t promote products or encourage risky speculation. It’s designed to help users understand, not just act.

Back to Bharat

Despite launching the idea in London, Gupta always knew where Crowwd truly belonged.

“When it started gaining traction, I knew we had to bring it back home. My Bharat,” he says. “I didn’t just want to return to India—I wanted to return with something meaningful.”

Returning wasn’t just symbolic. It was strategic. Gupta and his co-founders registered the company in India, set up operations in Delhi, and began hiring a local team. Today, Crowwd employs 50+ team members, works with 24 investors, and is rapidly expanding its presence in universities and financial communities across the country.

Among their early adopters are students from top institutions like LSR, SRCC, IITs, and IIMs, who use Crowwd not only for financial insights but also to build financial literacy from the ground up.

“We didn’t run paid ads or influencer campaigns,” Gupta says. “Our growth has been completely organic—through communities, through conversations, and most importantly, through impact.”

The Team That Believed

Ask Ajitesh about Crowwd’s early days, and he won’t talk about growth metrics or product features. He talks about people.

“There were months when we couldn’t afford to pay salaries,” he admits. “And yet, people stayed. Some joined knowing there wouldn’t be a stipend at all. They believed in the mission. They worked nights. They sacrificed.”

The story of Crowwd is, in many ways, a story of that belief. In a world where startups are often defined by valuation and virality, Crowwd is built on something deeper—conviction.

That conviction extended beyond borders. Nicolas and Johannes, Gupta’s co-founders, chose to commit not just to the company, but to India. They moved operations, invested their time and effort into localizing the product, and embraced India’s rapidly evolving digital economy—not as a market to exploit, but as a mission to build for.

Valuations and What Really Matters

Insiders in the startup ecosystem already value Crowwd at ₹50 crore. And yet, Gupta shrugs off discussions around valuation.

“It’s flattering,” he says. “But the valuation isn’t the point. Our mission is bigger than the number.”

He’s not being modest. Crowwd’s growth trajectory—currently adding nearly 500 new users every day—suggests that the platform is not just filling a gap but creating a new category altogether: trust-first, community-led financial learning.

The platform is also in early talks for academic integrations, potential partnerships with financial institutions, and long-term certification programs—all focused on empowering young Indians to take charge of their financial futures.

Reversing the Brain Drain

Gupta’s journey also touches a deeper nerve in the Indian entrepreneurial psyche. In a time when top graduates often look west for opportunity, his decision to return and build in India is a powerful counter-narrative.

“In every graduation photo, there’s a subtext: who’s going abroad, who’s leaving,” he says. “I wanted to come back with something. I didn’t just want to build for India—I wanted to build with India.”

This theme of return, of bringing something home instead of taking something away, is at the heart of Crowwd’s ethos. It’s what makes the company more than a fintech play—it’s a movement rooted in purpose.

What’s Next for Crowwd?

The roadmap ahead is ambitious but grounded. The team plans to scale its user base, launch mobile-first solutions, introduce vernacular content to reach tier-2 and tier-3 cities, and continue deepening its AI capabilities for personalized financial learning.

“We’re just getting started,” Gupta says. “There’s so much work to do. But if we do it right—if we keep listening, building, and staying true to the mission—Crowwd can be something that lasts.”

And in a sea of startups that rise fast and fade faster, that kind of lasting impact may be the most ambitious goal of all.

Crowwd isn’t making headlines every week. But in university canteens, finance clubs, and Telegram groups, the name is spreading. Quietly. Steadily. Authentically.

And if the past few months are any indication, this 24-year-old founder may just be leading one of the most important fintech movements India has seen in years—not by disrupting from above, but by building trust from the ground up.

To stay updated on Crowwds journey, visit crowwd.io , follow them on Instagram, and connect with Ajitesh on LinkedIn.

For more inspiring stories like this, visit newsaye.com.

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