Carousel ride to go around the vines

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Minneapolis-based travel management company Carousel Travel is partnering with AI travel technology provider Vine’s recommendation services, the companies announced.

With the partnership, Carrousel will use Grapevine’s technology to send travelers recommendations for hotels and other ancillary facilities via email, text and WhatsApp after taking a flight or train trip. The service helps increase affiliate pricing, which means more revenue for Carousel and ensures that bookings follow travel policy and are on stage for customers, Grapevine said.

Carrousel, which caters to both business travel and groups and incentives as well as leisure services, will also receive a new premium service from Grapevine that addresses care, sustainability and employee safety in one email for corporate customers.

Carousel is the second TMC to sign with Grapevine, which launched in early 2020 and won both Business Travel Innovator of the Year at the BTN 2021 Innovate conference and Face of Business Travel Innovation 2021 at Business Travel Show Europe. Its first US-based client, Charleston, WV-based National Travel, signed with Grapevine earlier this year.

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