Loewe unveiled its pixelated Minecraft Hoodie at Paris Fashion Week.

Very much like a person He can’t Buying the clothes offered at Paris Fashion Week (or any urban fashion week) I don’t pay much attention to the event. But among the highlights Journalists And fashion influencers saw some pieces that completely blew my mind; Although my eyes make me question the truth.

At last weekend’s show, fashion house Lowe He turned heads when he sent two models down the runway in outlandish pixelated clothes. Minecraft. When I first started I saw the looks in the photos, I I thought They were fake, post-production Illusion or deliberately obvious Photoshop. Then I thought they might be new fashion offerings that match the meta. Fever To make digital designer clothes happen. based on of the company So far supplies-Collaboration with Balenciaga, Tom Brown and PradaAlthough they are not happening Some external Like Gucci bags worth thousands in Roblox.

Imagine my surprise when I found out that Loewe’s clothes weren’t part of a digital campaign, but instead real pieces from the Spring 2023 collection that you could touch with your hands and wear on the street.

In 3D space with the rendering of the pixels of the piecesLoewe successmanaged to throw ully Internet The role of relief in our lives. Consider the pixel materialWhat it takes to create a pair of human hands very common in online places. So far, fans of fashion have turned on social media feel like to be Digging This idea. I was flipping as soon as I saw that many of the clothes were real or fake, which made me see.

How Lowe managed to make his clothes look like Minecraft IRL, when it comes to tops and hoodies, the key seems to be in the outer edges, which are stiff and use a jagged pattern to create a pixelated effect. Minecraft Clothes and clothes are often the sameAlthough it has little craftsmanship. The pants, on the other hand, look more traditional, baggy Filled silhouette A Pixel printing. They create together The result of dissolution of the model body. The company has not yet released the price of the items.

All in all, I think Loewe managed to do what Metavas Fashion has not been able to do yet—get people excited about digital-style clothing. In this case, the clothes are real, but their connection to the digital world is undeniable. and UJust like clothes, people seem to want to wear these clothes and spend time in them.