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Presented by Shanghai Xinchang Cultural Development Corporation, edited by Li Qian. Subtitles by Li Qian.
Young people growing up in the suburbs may yearn to be close to downtown life, but Xi Ye chose the road less traveled.
Two years ago, at the age of 31, she quit her job as a telephone operator in Shanghai and moved to her hometown of Xinan, 50 kilometers from the city’s central business district. There, she works in the cottage industry Tubeor homespun fabric.
She cherishes fond childhood memories of sitting with her mother shopping for fabric. Today, sitting among about 20 village women, Xie is enjoying that joy as one of those trying to reshape the 600-year-old traditional art with new designs and modern products.
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Sinan village “Tube Yard” A white-walled, gray-roofed house blooms with shades of blue.
Xie works in the cityTube Yard” white-walled, gray-tiled house blooms with shades of blue. Tube Handicrafts such as cushions, scented bags and tiger dolls, and a venue for activities such as lectures and workshops.
Part of Xie’s job is to greet visitors from home and abroad. She said that she has recently noticed an increase in the number of visitors and a revival of interest in weaving by village “aunties”.
“The clothes, accessories and cultural products we make will earn us more income,” Xie told Shanghai Daily. “The whole process has been rewarding and fun. It has improved and enriched the life of this village.”
Unlike cultural artifacts relegated to museums, Tube It’s a living, living legend.
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A Tube Fashion Show at “Tube yard.”
Xie is among those working with the Shanghai Xinchang Cultural Development Organization and the Pudong Women’s Federation to keep that legend alive. Already 130 Tube Products are created under the Pudong registered fashion brand ZhiyaZhia. The name mimics the sound of hand columns.
Xinan Village is located in the ancient water city of Xinchang. In modern times, Tube It is being integrated with other local handicrafts such as embroidery, bamboo weaving, jewelry and leather.
Among the best sellers Tube Products include a series of Chinese zodiac bags, elements of the Oriental Pearl Tower and memorabilia with giant water city-themed paintings, said Gao Yating, deputy general manager of Xinchang Cultural Development. Tube Hair ties were sent to Europe, he said.
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In modern times, Tube It is integrated with many local handicrafts, fashion products and souvenirs.
Tube In ancient China, cotton farming and weaving machines were common in the Yangtze River Delta. However, the development of the modern textile industry has pushed the traditional traditional art aside.
For some time, the ability to work Tube Machine-made clothes faded as they took over the market and people stopped making their own clothes. Therefore, in In 2018, Pudong Women’s Federation officials came as somewhat of a surprise. Tube Doing is still in the countryside.
Since then, the federation has helped to reorganize the 70 or more processes that turn cotton into fabric, helping to create a variety of manufacturing processes. Tube.
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Tube Hair ties were sent to Europe.
Moreover, women from the cities of Xinchang and Huinan in Pudong were trained in handicrafts. It is estimated that a woman can earn an extra 60,000 yuan ($8,430) a year by weaving. Time is the calling card of village women.
The cottage industry will also benefit Tube– Related tourism.
A Tube The exhibition hall in Haishen Village displays face masks, coasters, notebooks and other memorabilia. Tube With ingredients, clothes and accessories.
Last month, the hall organized a fashion show. Tube Dresses. To emphasize the natural origin of the fabric, an open platform has been set up in the agricultural field.
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A Tube The exhibition hall in Haishen Village showcases clothing, accessories and artifacts, giving an insight into the development of folk art dating back 600 years.
Meanwhile, an institute jointly established by the Women’s Federation and Donghua University’s College of Fashion and Design is working to preserve and develop the ancient craft.
“It is in line with Shanghai’s design to become a world-class design capital,” said Lang Xiaoqing, director of the Federation’s Women’s Development Center.
The institute offers connections with famous designers and provides internships and job opportunities for Donghwa University students.
Lang, stylishly dressed Tube Wool, the fabric is breathable and soft and comfortable. It is also environmentally friendly. She said she expects promising young Chinese fashion designers to embrace the fabric.
The idea of combining old crafts with modern designs is catching on. That’s what LVMH, the world’s largest luxury-goods group, has been doing for years. Dior, for its part, has been borrowing traditional Italian craftsmanship for some of its designs.
“Nowadays, many young people don’t have much knowledge about crafts,” said Gao of Shanghai Xinchang Cultural Development. “So marketing is very important to us. We want to be inclusive Tube Products venture into the city’s famous fashion and art venues, as well as into live trade.
Professor Liu Hui from Donghua University said each. Tube A pattern tells a story. All the squares, circles and Chinese characters on the fabric represent different important meanings and related folk culture.
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“Tube Yard” is a display area. Tube A space for crafts and activities such as talks and workshops.
In ancient China, where there were no cameras to record important events like weddings, mothers or grandmothers would traditionally weave the names of the newlyweds into cloth. The handwoven fabric symbolizes the best wishes of a happy rural life.
Tube It is also used to celebrate special occasions such as holidays, harvest festivals, birthdays and deaths. It was very popular in gift giving.
“Digital preservation” of the ancient art is needed, Liu told Shanghai Daily.
“Technologies such as artificial intelligence are applied to maintain patterns TubeLiu said: “Meanwhile, we can also talk about stories TubeIt originated digitally, especially among the youth.
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