‘This is not Paris’: Kedah Fashion Week in hot water for daring guests

Photos of the unnamed woman started circulating on social media several days after KFW2022 ended. – Images via Twitter/Mohd Anuar

By Priya Kulasagaran.

Wednesday, 10 August 2022 12:43 PM MYT

PETALING JAYA, Aug 10 – Organizers of Kedah Fashion Week 2022 (KFW2022) have landed in hot water after a guest showed up to the event without a bra.

Yesterday, August 9, 2010, photos of the unnamed woman wearing a green tailored suit started circulating on social media.

The three-day event at Aman Central Mall in Alor Setar concluded on August 7.

Social media users criticized the woman’s dress sense, saying it was inappropriate for the local Malaysian context.

“This is Kedah, not Paris or the Met Gala,” said one user.

Others made assumptions about the stranger’s “true” gender; As one user put it, “Real women don’t flaunt their ‘assets’.

But surprisingly, users were surprised to learn that Kedah has its own fashion week.

Kedah Health and Environmental Management Committee chairman Datuk Dr Mohamad Hayati Othman said KFW2022 organizers would be questioned for including scantily clad models in the event.

“The organizers neither sought permission nor received permission (to hold the event) from the local authorities.

“We will call the organizers, ask for an explanation and take the necessary action,” he said on his Facebook page last night (Aug 9).

Meanwhile, Aman Central has apologized for the matter and said that it has applied for all necessary permits to hold the event.

“Management advised all guests to dress appropriately (sic), but the challenges were insurmountable (sic), so we apologize for not being able to check (sic) all guests during the show.

“We would like to state that the event is in no way related to the Kedah State Government, but the mall is an internal event that has been going on since 2016,” he said in a statement on Facebook today (August 10, 2007).