Fashion Stories of the Week: June 16

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This week, the fashion news cycle continues to inspire excitement around this month’s fashion weeks, as designers from London and Milan present their latest menswear offerings for Spring 2024. Among the notable headliners, Rihanna stars on Pharrell’s debut. Louis Vuitton campaign, and Jacques has announced that he will present his next show at the Palace of Versailles – all ahead of Paris Men’s Fashion Week.

Off the runway, the headlines went a bit downhill. For one, Super reported revenue of $523.1 million for the fiscal year ending March 2023, falling short of VF Corp’s $600 million target. Meanwhile, Rhuigi Villaseñor, the designer behind Rude, has been accused of stealing the company’s money to support his “lavish lifestyle.”

Below, Hypebeast has rounded up the best fashion stories of the week so you can stay up-to-date on trends in the industry.

Rihanna stars in Pharrell’s first Louis Vuitton campaign.

Before Pharrell’s official debut at the helm of Louis Vuitton, the menswear artistic director landed his first campaign for the French maison, representing Rihanna.

On Instagram, Pharrell shared a picture of himself standing in front of a gargantuan billboard suspended from a building in Paris with the caption, “Louis Vuitton Men’s Spring-Summer 2024.” Throughout the campaign, Rihanna puts her baby bump front and center, wearing several of LV’s signature accessories.

Pharrell will debut his inaugural menswear collection for Louis Vuitton on June 20 at Paris Fashion Week.

At the end of March 2023, the highest reported income has decreased

In the year It reported higher revenue of $523.1 million for the fiscal year ended March 2023, down $38.4 million from the same figure last year, according to a report by parent company VF Corp.

The streetwear label’s revenue fell by a large margin compared to VF Corp’s $600 million. Additionally, SuperL’s net income increased to $64.8 million, down from $82.4 million last year.

VF Corporation, which owns brands including Dickies, The North Face, Vans and Timberland, has been acquired by the end of 2020 in a $2.1 billion deal. The sale of the brand has led many fans to question whether Prime can still maintain its position. Street clothes. In February of last year, the imprint appointed denim teardrop Tremaine Emory as its creative director, aiming to strengthen its roots with a progressive look.

Rhuigi Villaseñor stole money from Rhude’s company to support a “lavish lifestyle”, according to a new federal indictment.

Rhuigi Villaseñor, the designer behind Los Angeles-based luxury streetwear label Rude, is accused of stealing company funds to fund his own “luxurious lifestyle,” according to a federal indictment. Los Angeles Times.

George Robertson, who owns a 20% stake in the Rhude brand, alleges in the lawsuit that Villaseñor has been “robbing the coffers of Rude’s companies with his expensive bills, including private jet travel, Italian vacations, Ferraris.” , Lamborghinis and a collection of $ 100,000 watches, “on the ramp.

Robertson, who is seeking compensation from Rudd’s companies and removal of Villasenor’s executive power, also claims the designer earned more than $30 million in annual revenue. But when the brand’s sales hit eight figures, Robertson, as co-owner, said he received $41,000 in annual distributions from Villaseñor. Robertson also revealed that Villasenor regularly sold Rhude’s items to VIP customers through private sales, concealing the sales.

Jacques will hold the next show at the Palace of Versailles

Jacques announced earlier this week that his next runway show will be held at the Palace of Versailles.

Being able to perform at Versailles has always been a childhood dream, says Simone Porte-Jacquemus. WWD. “I was very inspired by the design process in this historic space, so different from my previous shows but still very Jacquemus, it made me think of many new creative possibilities. I am truly honored and proud to be able to show there as an independent fashion house. It will be a very special moment for Jacquemus.”

In addition to unveiling its latest collection, the upcoming show will serve as the next step in the brand’s shifting strategy to expand its global retail arm. “The aim is to create strong luxury brand indicators around Jacquemus, increasing their collective consciousness,” said Jacquemus CEO Bastian Daguzan.

The Versailles exhibition at the Palace of Jacques takes place on June 26.

Daniel W. Fletcher will step down as creative director of Fiorucci

Daniel W. Fletcher will leave his role as artistic director of Fiorucci menswear at the end of June. WWD.

I’m very proud of what we’ve accomplished together during my time here and we’ve had so much fun along the way. It is an honor to contribute to a brand with such a rich history, and I wish Fiorucci all the best for the future,” he said in a statement.

Reports state that Fletcher’s exit from the label was “amicable” and that he will continue to focus on the label in the future. Fletcher’s final collection will be for Fiorucci Resort in 2024. More information regarding Fletcher’s plans, as well as Fiorucci’s, will be provided at a later date.

VERDY has been named BLACKPINK’s artistic director Born Rose tour

Japanese artist and graphic designer VERDY has been named BLACKPINK’s creative director Born Rose visit.

In this role, VERDY designed a special collection to celebrate the next K-pop group’s year-long tour. To date, the designer has not shared any images of his work for BLACKPINK, although press images have seen his usual Vick character next to cartoon iterations of KRUNK, YG Entertainment’s mascot. For the tour, VERDY plans to combine his unique design codes with a girly feminine aesthetic.

LVMH has partnered with Epic Games to produce immersive digital experiences with 3D technology.

LVMHMoët Hennessy Louis Vuitton has announced that it will expand its partnership with the creator of Epic Games. Fortnite and Unreal Engine, to create new immersive experiences for the high-end fashion houses.

Under the deal, LVMH and Maisons including Louis Vuitton, Céline and Dior will receive epic industry-leading, three-dimensional creation tools that include virtual fitting rooms and fashion shows, 360-degree product carousels, AR-enhanced experiences and digital twins, among other digital- Among the first initiatives. Epic Toolbox, Reality Capture, Twinmotion and MetaHuman alongside Unreal, enable LVMH companies to create strong identities in the ever-expanding virtual domains.

3. Paradis presents the first men’s runway show at Paris Fashion Week

10 years into business, French-Canadian contemporary ready-to-wear label 3.Paradis will present a men’s runway show at Paris Fashion Week later this month. WWD.

The brand, led by creative director Émerick Chachachua, will take over the Square des Périchaux, a public garden in the 15th arrondissement of Paris, on June 23. There, the designer will present his Spring 2024 collection titled “Dream Journey.” Celebrating “the process of living our dreams” as an outlet.

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