Moos Collective, a fashion-centric entertainment studio fueling diverse gaming experiences, has raised a $5 million seed round from Griffin Game Partners.

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With this investment, Muus Collective furthers its vision of creating fashion-centric products, partnerships and communities in gaming and the Web 3.

Angels, October 11, 2022 /PRNewswire/ — Collection of Mosesâ„¢ (“Muus”), an entertainment studio that creates experiences that include mobile games and digital collections, announced today that it has closed. 5 million dollars Seed round. The round was guided. Griffin game partners (“GGP”), a leading venture capital firm focused exclusively on the global gaming and web3 markets. 1 billion dollars In assets under management. The Muus Collective and Griffin Gaming Partners aim to promote diversity in gaming, web 3 and fashion through inclusion, collaboration and empowerment. The company is gearing up to launch a Web3-enabled mobile game that lets players create, enjoy and monetize.

Muus Collective is an entertainment studio backed by Griffin Gaming Partners that creates experiences that include mobile games and digital collections.

Muus Collective is an entertainment studio backed by Griffin Gaming Partners that creates experiences that include mobile games and digital collections.

Moose’s focus on digital fashion innovation enabled by Web 3 made a meaningful difference behind GGP’s investment. Top mobile fashion titles have earned over half a billion dollars in lifetime revenue, and NFT Games generated 2.3 billion dollars by revenue in Q3 2021 alone, according to the Blockchain Gaming Alliance.

Emily WangManaging Director at LionTree and Griffin Gaming Partners, “Customer demand exceeds supply at the intersection of gaming, fashion and Web3. The Moose team has a history of building innovative experiences in all three areas, and we are excited to revolutionize the consumer experience and the future of this intersection together.” Explain.”

Moos Collective is co-founded by 3 experienced industry executives with experience in fashion, gaming and web.

  • Sarah FuchsThe co-founder and chairman of Muus has over 20 years of experience building, operating and developing game studios. She most recently served as VP and GM of Covet Fashion, a top fashion mobile gaming platform. Prior to that, she led production on The Sims Mobile and several other mobile games, and served as a producer for several PC and console titles (eg, Spore, The Sims 2, and The Godfather) at Activision, Maxis, and Electronic Arts. Fuchs is passionate about making space for female creators and creating products for a diverse audience.

  • Amber PayerCo-founder and CEO of Muus, a digital agency and operations executive who has led platform, ecommerce and creative initiatives for gaming brands including Bottega Veneta, Holt, Activision, Electronic Arts, Nintendo, PlayStation, and Xbox and fashion/beauty brands. Renfrew, L’Oreal, et al Violet gray. Bezahler advised Metaverse Production Studios to create on-chain games and digital collections.

“We’re seeing the intersection of two revolutions – one in fashion and the other in gaming,” Bezahler said.

Noting the growing diversity in gaming, Bezahler continued, “The gaming industry is seeing the influx of multiplayer and more and more gamers are embracing creator-driven communities. We’re excited to launch the first Web3-enabled mobile game by enabling our gamers. Blurring the lines between gamer and creator to satisfy their passion for fashion.”

Nick TuostoCo-founder of Griffin Gaming Partners and Head of Gaming at LionTree said: “We are excited to support Muus and their exciting innovation in the digital fashion space. Griffin continues to focus on finding female founders who build experiences that are more relevant to female audiences.”

“As investors, the composition of our portfolio speaks volumes,” added Wang. “Nearly 30% of our portfolio companies have female founders or co-founders, compared to 19% of all US venture deals. With women comprising nearly half of our players worldwide, we’re excited to bring women-centric products to life by partnering with groups like MUUS.”

Emily Wang And Byung Kim Griffin Gaming Partners serves on Muus’ joint board of directors. Moose’s advisory board includes Mitch Matthews-Spradlin, former CMO of Microsoft and Felicia Dayactor, producer, streamer and gamer.

About the Muus Collectiveâ„¢

Muus Collectiveâ„¢ is an entertainment studio that creates community-based, fashion-focused experiences that include mobile games and digital collections. Expected to launch next year, Muus Collective is developing its inaugural web3-enabled mobile game that allows players to seek, create and discover inspiration. Muus Collective is currently hiring for Development Engineers, Designers and Community Leaders. For more information, visit https://www.muscollective.com.

About Griffin game partners

Griffin Gaming Partners is a leading venture capital firm focused on the global gaming and web 3 markets. 1 billion dollars In assets under management. The organization was founded by Peter Levin, Phil SandersonAnd Nick TuostoWith LionTree as the fund’s strategic partner. GGP invests in seed stages of growth at the intersection of content, infrastructure, social platforms and gaming-related Web3 companies.

If you need more information about this topic, please send an email Chelsea McKee at chelsea@influenceandco.com or Emily Wang at ewang@liontree.com.

This release is intended for informational purposes only and is not intended as investment advice, an offer or solicitation to buy or sell any security. Securities of any investment fund managed by Griffin are offered to selected investors only through such fund’s management documents and related subscription materials.

There is no guarantee that any investment objective will be achieved. Past performance does not indicate future results, which may vary. Actual results may differ materially from those expressed or implied. An investment with Griffin is speculative and involves significant risks, including loss of all or a substantial portion of investment capital and lack of investment returns.

This release contains forward-looking statements. Other than statements of historical fact, the opinions, forecasts, projections or other statements are forward-looking statements. Actual events or results or actual performance may differ materially from those expressed or implied in these statements. The assumptions underlying any analyzes and projections contained in this release are believed to be reasonable based on information available at the time. Such estimates may require revision as more information becomes available. Nothing contained in this document shall be relied upon as a warranty, promise, guarantee or representation of the future.

The firm described herein does not represent all investments made or recommended by Griffin on behalf of its clients. It should not be assumed that other investments or investments made by Griffin in the future are or will be profitable. Past performance does not guarantee future results.

Media contact for Moose Common, Inc.
Email: chelsea@influenceandco.com
Phone: 573-999-0794 x4

Media contact for Griffin Game partners
Email: ewang@liontree.com

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