These fashion brands are showing their support for Breast Cancer Awareness Month.

Here are the brands that are going pink and giving back to support breast cancer awareness.

Here are the brands that are going pink and giving back to support breast cancer awareness.

October is Breast Cancer Awareness Month. The annual awareness campaign is funded in part by major breast cancer charities to provide media coverage of the disease, as well as raising funds to help develop new treatments for those currently suffering from the disease.

Since 1985, the campaign has seen companies, organizations and individuals wear pink or change their branding to pink to show support for the cause and join the movement to end breast cancer.

This year, like every other year, fashion brands released collections to raise money and awareness for breast cancer charities. Here are some of the brands you can support that support the fight to end breast cancer.

Rihanna’s Savage X Fenty has released matching light pink and hot pink underwear and bras, as well as a tank top, fuzzy socks, and a cape if you want to roll on the pink on a cozy day.

In addition, the brand has partnered with the Clara Lionel Foundation to help donate to the Keep A Breast Back Grants program for Breast Cancer Awareness Month. The donation will support Keep A Breast to support BIPOC women who are breast cancer survivors or have been diagnosed with breast cancer.

    Photo courtesy of Savage X Fenty.

Find this collection here.

PrettyLittleThing has launched a collection to support Breast Cancer Awareness Month. Their collection was launched in partnership with Action charity GIRLvs CANCER and sees PrettyLittleThing launch its first post-surgery underwear.

The collection explores a blend of comfort and femininity to make you feel confident in the skin you’re in and features a range of seamless bras, lace bras and flattering bodysuits.

    Photo courtesy of PrettyLittleThing

Find this collection here.

Bobbi Brown Cosmetics is selling a limited-edition pink-encrusted duo of its best-selling oil-infused Free Spirit and Bellini glosses. In honor of Breast Cancer Awareness Month, 100% of the purchase of this pair will go to the Breast Cancer Research Foundation to support breast cancer research.

    Photo courtesy of Bobby Brown.

Find the gloss duo here.

Jewelery brand Gorjana will donate to the Breast Cancer Research Foundation in October. When you buy anything from their pink collection, like a power stone ring or morganite earrings, Gorjana donates half of the proceeds to the foundation.

    Photo via

Find the collection here.

Finally, if you’re looking for pink hair accessories, GHd will donate $20 to The Pink Agenda for every purchase from the Orchid Pink Collection to raise awareness about breast health education and the importance of self-examination.

The brand has previously raised more than $22 million worldwide and helped countless people implement monthly self-exams to detect breast cancer symptoms.

    Photo by ghd.

Find the collection here.

Credits: Cover photo courtesy of Savage X Fenty.

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